The ideal sales training duration varies significantly based on multiple factors, but most effective programs range from 2-4 weeks for initial onboarding to ongoing monthly sessions for continuous development. Modern sales training has evolved beyond one-size-fits-all approaches, with successful programs adapting their length to match company needs, product complexity, and individual learning speeds. The key is finding the right balance between comprehensive skill development and getting new hires productive quickly. Determining the right sales training program length is crucial for building a successful sales team while maintaining operational efficiency. Many organisations mistakenly believe that longer training automatically equals better results,…
