Customer service training focuses on reactive problem-solving and immediate customer needs, whilst customer success training emphasises proactive relationship building and long-term account growth. The fundamental difference lies in their approach: service teams respond to issues as they arise, whilst success teams work strategically to prevent problems and maximise customer value. Both disciplines require distinct skill sets, training methodologies, and performance metrics that modern businesses must understand to build effective customer-facing teams. The distinction between customer service and customer success training has become increasingly important as businesses shift from transactional to relationship-based customer interactions. Customer service training traditionally prepares employees to…
